I’ve had an online business for almost ten years, focusing on e-commerce. I wanted to share some of the software I currently use (as well as what I’ve used in the past) in case you were looking for recommendations or just curious!
I’m fully immersed in the world of creative arts and the world of nerdy computer stuff, lol.
A lot of this software isn’t just dang useful and efficient but also either fun to use or has fun results. (Case in point: Woocommerce isn’t fun to use if you’re not super techy, but it looks pretty once you’ve customized it! And my friend Ingrid is a wiz at making woocommerce sites gorgeous)
And who the heck am I? I’m Kelsie, a cake decorator turned sugar flower artist who started a blog in 2006 and has been tinkering on the internet ever since! I started my Etsy shop in 2015 and I’m always on the hunt for cool new software to make my life easier. (Because running a business is hard enough!)
If you want to learn more about me, check out the about page, or just send me an email! 💌
All the Software (Website Version)
🖥️ Domain hosting – WordPress
💻 Website hosting – Showit (get a month free when you use my link)
📸 Image Optimization – Imagify (there’s a free version but I have a lot of photos so I have the paid version)
💐 Stock Photography – Sourced Co.
📈 SEO – Rank Math
✅ Project Management – Asana and ClickUp and Todoist (get 2 months free of the pro plan with my link) (I’m currently using Asana but I’ve used all 3 in the past and recommend them all— it’s up to you which software best fits your personality/lifestyle/brain!)
All the Software (Online Store Version)
🛍️ E-commerce Platforms – Woocommerce (free) and Etsy (get 40 free listings when you use my link)
🎂 Client Management – Dubsado (get 20% your first month or year when you use my link)
📦 Shipping – Shipstation
All the Software (Email Version)
📥 Email Management – Gmail (Google Workspace) (get 10% off your first year when you use my link)
💌 Email Marketing – Convertkit (get a 14-day free trial of their Pro plan when you use my link – they also have a free plan!) and BDOW!
📩 Email Deliverability — Warmy (I used their free tools to check deliverability of my Kit* emails and make sure all my DMARC/DKIM/SPF stuff was good to go!)
👋🏼 Lead Generation — BDOW! and Interact and Manychat
All the Software (Behind the Scenes Version)
📊 Data Management – Airtable and Google Drive (get 10% off your first year when you use my link)
📆 Calendar Management — Reclaim.ai and Google Calendar
🕰️ Scheduling Apps – Dubsado* and TidyCal
💰 Finances – Relay Bank and Wave Accounting and Stripe Tax
💬 Marketing – Enji (do not sleep on Enji! This blog post by my friend Sophie Robinson does a great job reviewing the platform)
📱 Social Media Planning – Plann (get a $10 credit toward your subscription when you use my link) and Airtable and Canva
📝 Proofreading – Grammarly (get a free month of premium when you use my link)
⚙️ Automation – Zapier
📋 Creating Walkthroughs – Tango (get 15% off a paid subscription when you use my link – they also have a free version!)
🚙 Mileage Tracking – MileIQ
🤫 Password Tracking — 1Password (this is seriously so clutch for saving passwords safely!)
Read This Next
All the Software (Woocommerce Plugins Version)
🎨 YITH Label and Color Swatches
📬 Woocommerce USPS Shipping Method (tricky to set up, but smooth sailing after that!)
💾 Code Snippets (if you need to add code to your site, I use them for things like updating Google Merchant listings, and hiding meta data on product pages)
⚙️Woocommerce Zapier Integration
🌟 YITH Reviews (on my wishlist!)
